I thought it would be a idea to kick start this brief with looking into existing phone companies poster campaigns.
Looking at some big name companys, such as o2, Orange and Vodafone.
Seeing what they produce and see if I can get any influence or just simply see what is expected in this type of campaign.
Starting with these, o2;
First two, is a design that the iPhone is out on o2, and showing the poster in context.